When One Door Closes…
We’ve all heard the saying, “When one door closes, another opens.” This has been so true for my shop Mossy Cottage.
As business expanded at my William Street location I was able to get a second smaller space upstairs. I called this space Mossy Cottage Too and it had more retro and industrial merchandise. For the last couple years, however, sales upstairs have not been so great, mostly because only about 1/4 of the people who come into the mall actually go upstairs.
To boost sales I started an Etsy shop several years ago but really didn’t put much effort into it. Earlier this year I decided to work harder at my Etsy shop and run it like the real business it is. Well, once I started to put some time and effort into it, my Etsy shop finally took off. I love that I can list items and run the shop
in my pajamas from home.
That being said, I decided to give up my Mossy Cottage Too space upstairs at the mall, and concentrate on my larger downstairs space and my Etsy shop.
Here are some
blurry quick pictures of my new business plan. Please notice that if I had one more item to squeeze into my booth downstairs I literally would have needed a shoe horn!
So there is a quick tour of Mossy Cottage as it is now. I love having the retro mixed with the shabby chic mixed with the industrial. It all can coexist nicely.
I feel a sense of peace having just one booth again. Having an active Etsy shop helps with the sales, but doesn’t require another rent nor schlepping anything upstairs (which gives my knees a sense of peace)! If you would like to visit my Etsy shop here is the link: https://www.etsy.com/shop/MossyCottage